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GROW BEYOND YOUR FOUR WALLS
A partnership to turn your gym into a fitness brand with a city-wide reach. Part of Eat Healthy & Be Fit Bhopal. Capped at 10 gyms, selective by design. You've been chosen for a spot.
A REAL BHOPAL FACE. NOT A LOGO.
Traditional campaigns hide behind corporate branding. This movement is built by, with, and for the actual people moving the city.
AAYUSH
@bhopali_pointsOne of Bhopal's own known faces, leading this movement from the front.
Personally committing 40–45 pieces of content and 100+ stories to this movement.
You can verify every number yourself. That's the point, this movement is fronted by a real person, not a claim.
THIS ISN'T JUST AN IDEA.
Creators, national chefs, nutritionists, media, restaurants, and an event company have already joined. More every week. The whole city is coming together, and gyms are the next piece.
And the list grows every week. You'd be joining something already in motion.
GROW BEYOND YOUR FOUR WALLS
Today your gym earns from the people who walk through your door. We turn it into a fitness brand with a city-wide audience, its own content, real events, and income that isn't limited by your floor space.
A LOCAL GYM
Known only to the people nearby who already walk in.
A FITNESS BRAND
With a city-wide audience, content, and real events behind it.
NEW INCOME
Revenue that isn't capped by how many people fit on your floor.
A NETWORK, ALREADY BUILT.
Layer on layer of attention, all pointed at the movement, its gyms, and the fitness crowd.
Paid creators already signed, building toward 200+. Across every category, collectively in the millions of followers.
National chefs and nutritionists with a combined national audience. One with 18M+ across platforms.
More reach through partner pages we've tied up, plus national media and reach across India, not just Bhopal.
Pieces of content, and that's just the creators. Then members and challenge entrants make their own, pushing it far higher.
HOW THE CITY COMES TOGETHER.
Every phase builds the movement, and Phase 6 is where gyms take the stage.
The founding faces open with the truth and bring the creators together. The movement begins.
The city reads its own menus and demands better. A public challenge.
The city moves together, then stays for a live music and standup show.
Clean labels, real ingredients, calories, and protein on menus. The public votes.
Partner restaurants redesign menus with national chefs, filmed dish by dish.
Fitness built around real health, not just appearance. Partner gyms join the movement.
The new menus go live with a real experience night: food, music, and comedy.
Eat Healthy and Be Fit. Two 30-day challenges that pull the whole city in.
A stadium-scale celebration. Winners crowned, the whole city on one stage.
THE MARKET IS WIDE OPEN.
India's fitness market is early and growing fast. Most of the country hasn't started yet, and the next wave is tier-2 cities like Bhopal.
gym penetration. Barely started.
Indians projected in gyms by 2030. The market is climbing fast.
cities like Bhopal are the next wave, still wide open and largely untapped.
MORE THAN NEW MEMBERS.
The movement grows your gym in ways your four walls never could, on and off your floor.
NEW MEMBERS
The whole city gets pushed toward fitness for 52 days, and the movement points them at the partner gyms.
ONLINE CLASSES
Sell classes and training beyond your floor, to people who'll never walk into your gym in person.
EVENTS & EXPERIENCES
Host and be part of the movement's runs, fitness parties, and events. Your gym becomes a place things happen.
CROSS-PROMOTION
The whole creator and chef network amplifies you. Get seen by audiences in the millions.
SPONSORS & BRAND DEALS
As you build an audience, brands want to reach it. Carry sponsors and deals most gyms never access.
INCOME BEYOND MEMBERSHIPS.
Your gym stops depending only on monthly memberships and starts earning in ways your floor space never allowed.
ONLINE CLASSES & TRAINING
Sell live and recorded classes, plans, and coaching to people beyond your floor, across the city and beyond.
EVENT REVENUE
Host runs, fitness parties, and lifestyle nights at or with your gym. Ticketed, sponsored, and repeatable.
SPONSOR & BRAND DEALS
As you build an audience, brands pay to reach it, on your pages, your site, and your events.
FITNESS PRODUCTS & MEALS
Sell supplements, fitness meals, and merch under your own name, in-gym and online.
MEMBERSHIP SUBSCRIPTIONS 2.0
Prepaid class packs, challenge entries, and premium tiers the movement drives people toward.
BUILD AN ASSET, NOT JUST A MONTH.
Everything we build with you belongs to you, and stays yours after the movement ends.
YOUR OWN WEBSITE
We build and run a custom site for your gym. Memberships, class bookings, online training, all in one place.
YOUR MEMBER DATA
Every signup and booking builds your own database. Run loyalty, renewals, upsells, and win-back straight to them.
A CONTENT HOUSE
Not a neglected Instagram. A real content system built around your gym, run like a media brand.
YOUR OWN CREATORS
Creators become the face of your gym, with the whole network behind them, turning members into a community.
A COMMUNITY THAT'S YOURS
The campaigns turn one-time members into a community tied to your brand, not to a discount.
WHAT STAYS AFTER
The movement ends, what you built doesn't. Your website, member data, content library, and community are yours for good.
STOP BEING A GYM. BECOME A FITNESS BRAND.
CITY-WIDE REACH
The whole network points at you: shared audiences, cross-tagging, national creators and chefs. Your gym gets seen far beyond your neighbourhood.
REAL CREDIBILITY
Backed by national chefs, nutritionists, and a genuine health movement. You lead on real fitness, not just aesthetics.
THE SPOTLIGHT IS REAL
City-wide events, a stadium finale, media coverage. Your gym stands on a real stage.
A FITNESS BRAND THAT LASTS
Reach, content, community, and credibility that stay after the movement, and the strength to grow to new locations.
YOU'RE NOT SELLING MEMBERSHIPS. BUILDING A BRAND.
YOU'RE IN. LET'S GROW YOURS.
You've been selected for one of the 10 gym spots. Confirm your details and we'll set up your onboarding, your Phase 6 spotlight, and your first meeting.
YOU'RE OFFICIALLY IN.
Welcome to the movement. Our team will reach out shortly to set up your onboarding and your first meeting.
The market is wide open — The movement is already moving — The only question is whether you're one of the 10
THERE'S ROOM FOR 10 LET'S GROW YOURS
Sit down with us and we'll build your plan with you — Your gym, your reach, your brand